YARA Agency
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Struggling to
Market Your Art?Let’s Change That.
Market Your Art?Let’s Change That.
We help artists and Web3 innovators elevate their art careers, increase digital art sales, and grow their impact through tailored marketing and PR strategies.
Book Your Free Consultation Now
AboutYour trusted partner in art and Web3 marketing.Olena, a Web3 marketing expert, served as the Head of Digital Marketing at Fuelarts, an Art+Tech investment platform, where she crafts effective digital marketing strategies for startups. She’s also a steering member at London Women Leading Web3, championing women’s networking opportunities.
At LiveArt, Olena served as Content Manager, spearheading strategic partnerships with prestigious institutions such as Christie’s Education, Forbes Web3, and NFC Summit and contributing to the debut of NFT and Ordinal drops by renowned artist Yue Minjun. She successfully organized a panel discussion and curated a digital art exhibition during Art Basel Miami 2023.
What We OfferOur tailored services are designed to elevate your brand, increase visibility, and boost your sales.
Book Your Free Consultation Now
Speaking Opportunities- Get featured at major events and panels.
Marketing Strategy Development – Build a strategy tailored to your needs.
PR & Media Exposure– Gain visibility across top media outlets.
Key Opinion Leader (KOL) Outreach– Collaborate with influencers in your field.
Exhibition Management– Organize impactful IRL and virtual events.
Webinar & Online Event Organization– Reach global audiences with engaging digital events.
Articles &
WebinarsExplore insightful articles and webinars by Olena Yara on digital art, marketing strategies, and the Web3 space. Stay informed and inspired.
WebinarsExplore insightful articles and webinars by Olena Yara on digital art, marketing strategies, and the Web3 space. Stay informed and inspired.
Rarible webinar
The Gender Gap in
Digital Art and Web3
Digital Art and Web3
Sasha Styles Webinar
Generative Art:
The What and The How
The What and The How
Krista Kim Webinar
Where Technology Meets
Art: Present and Future
Art: Present and Future
Free ResourcesUnlock valuable insights and
resources for free!
resources for free!
“Your Perfect Art
Marketing Plan”
Marketing Plan”
Reviews
Olena is a thoughtful and keen observer of art and technology, dedicated to sharing her passion for the space with others.
Olena embodies a unique blend of generational strengths: the knowledge of Millennials, the drive and ingenuity of Gen Z, and the curiosity of Gen Alpha. She is hardworking, self-disciplined, organised, creative, and proactive, with an exceptional intuition - an invaluable trait in the ever-evolving field of marketing. We're thrilled to see Olena launching her own studio, a natural step forward for someone with her determination and talent.
We have been working with Olena for over a year and found that she is extremely proactive and creative. We organised 2 art related events together and both were a massive success. We will continue to work with Olena's agency on a whole range of marketing and social media projects during 2025 and expect to exceed our targets.
Working with Lola was an absolute pleasure. Always listened and give amazing feedback when necessary. She really knows what she’s doing and very capable in the field. I very much recommend the experience of working with Lola!
Having worked with Lolya for several years, I admire her professionalism and optimism, which is important when running any project. Her experience in social marketing and art tech is a godsend for any company in this segment.
It’s always a pleasure to work with Olena. We’ve collaborated on multiple editorial pieces and events now. Each time, Olena brings not just her professional expertise but also a contagious motivation and an unyielding determination to put out only the best work. Her strive for excellence is evident in every project she touches.
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